Our Company

Welcome to Genuine Watch Straps

Welcome to Genuine Watch Straps, a trading name of Watch Repair UK Ltd.

Watch Repair UK Ltd is an authorised UK retailer and supplier of genuine OEM replacement watch straps, bracelets, clasps, buckles, and parts, sourced through official UK distributors for brands within the LVMH Watch & Jewellery and Swatch Group portfolios.

As an independent UK retailer, we specialise exclusively in 100% genuine manufacturer watch parts, sourced through authorised distribution channels. Every product we supply is authentic, factory-original, and selected with the same attention to quality and detail as the watches they are designed for.

A Family Business Built on Passion & Trust

Established in 2010, Watch Repair UK Ltd is a proud family-run business with a long-standing passion for fine watchmaking. Our mission is simple: to deliver the highest standards of authenticity, quality, and customer care, supported by expert knowledge and personal service.

Our experience working with major Swiss watch group distribution networks allows us to offer customers complete confidence that every item we sell is genuine — no replicas, no imitations, no compromises.

What We Offer

Whether you’re refreshing your watch with a new strap or searching for a specific bracelet or clasp, we supply a carefully curated range of genuine OEM replacement parts, including products for brands within the LVMH Watch & Jewellery and Swatch Group portfolios, such as:

  • TAG Heuer
  • OMEGA
  • Tissot
  • Hamilton
  • Raymond Weil

All items are sourced through official UK distributors or approved distribution networks, ensuring correct fit, long-term performance, and complete peace of mind.

Why Choose Us?

  • Authorised UK retailer of genuine OEM replacement watch parts
  • Products supplied through official distributors for LVMH and Swatch Group brands
  • Independent UK retailer specialising exclusively in OEM components
  • Rated 4.9/5.0 on Trustpilot
  • Friendly, knowledgeable customer support
  • Decades of hands-on experience within a family business

Our Promise

At Genuine Watch Straps, we believe a watch is more than a timekeeper — it’s a reflection of craftsmanship, heritage, and personal style.

Our promise is to help you maintain and enhance your timepiece using only authentic, manufacturer-approved components, supplied with honesty, expertise, and care.

Thank you for supporting our family business — we look forward to helping you keep your watch looking and feeling its best.