TAG Heuer is a luxury watch brand owned by LVMH (Moët Hennessy Louis Vuitton). As such, the LVMH logo is displayed on our website to reflect the parent company of TAG Heuer. All TAG Heuer products offered on our site are 100% sourced directly from LVMH or its authorized distributors. Brand names and logos, including TAG Heuer and LVMH, are used either with permission or for the purpose of accurate representation and compatibility.